Nicole Wu

AI LAB

How AI fits into my day

Two fast demos showing how I apply AI to daily operations and product decision-making.

ABOUT

This site is my personal lab for combining product thinking, AI, and storytelling. After 11+ years leading cloud, ML, and IoT platforms at Amazon and Fortune 500 companies, I moved to Northern California to be closer to family and build what I care about most.

I prototype with advanced AI tooling, then turn those experiments into useful travel tools, workflows, and practical write-ups.

Check out some of my travel blogs in construction:
– What to do in Oklahoma City

BUILDING

What I'm building next

I focus on applying AI and platform thinking to real-world operations—at work, in side businesses, and in aviation—with a strong bias toward shipping.

• Ship AI features that simplify complex workflows for operators and teams.
• Grow my trading businesses into durable brands that fund more experiments.
• Combine flying, data, and storytelling into useful, honest content.

A few highlights

• Led cloud, ML, and IoT platform products at Amazon and Fortune 500 companies, working closely with applied scientists and engineers.
• Built and launched logistics and data products used at global scale.
• Founded multiple small businesses, earned my Private Pilot License, and increasingly blend aviation, data, and AI in how I think about risk and systems.

MILESTONES

In 2024, my family and I...

🚙 Took our Airstream across the West Coast—Washington, Oregon, California, Nevada, and Utah—while I wrapped up my role leading ML and platform products at Amazon Global Logistics.

🐶 Adopted Hera, a high‑energy Border Collie who now joins most trips.

🏋️ Stayed healthy and grounded despite a lot of change, splitting time between travel, family, and side projects.

In 2025, I...

Launched two trading businesses—Faubourg Trading (home décor) and Silva Trading Co (plant‑based filtration products)—testing branding, operations, and e‑commerce from the ground up.

Earned my Private Pilot License and started flying regularly out of Northern California, adding a pilot’s perspective to how I think about risk, systems, and checklists.

Continued to deepen my AI and data skills, experimenting with state‑of‑the‑art tools, and began volunteering at Sierra Nevada Hospital’s Cancer Center.

In 2026, TBD.

I’ll keep this space updated as new experiments in AI, aviation, and side businesses take shape.